Popular digital content creator and businesswoman, Kay Yarms took a detour on her YouTube channel to address trolls.

Kay Yarms deviated from regular programming on her YouTube vlog to get a few things off her chest. Considering that whenever Kay Yarms uploads content, the streets shake, it's not surprising that she's at the top of the trend list.

The successful content creator has taken a stand against bullying after being silent for 2 years. Expressing that she can no longer continue to let certain narratives go unchallenged, she decided to use her platform to set the record straight. She also addressed the rumours surrounding her relationship with Flacko, and went as far as sharing her HIV status. It's rather unfortunate that public figures have to go to this extent to protect themselves, and their brands.

It's no secret that the Forbes 30 under 30 creative is influential so this could be a turning point for South Africans who have normalized trolling on social media. Judging by some of the reactions on Twitter, Kay Yarms could actually be on to something with regard to elevating the conversation around mental health.

Kay Yarms last video😔 the fact that she had to even address her HIV status like damn y’all really have no boundaries fr. There’s really a bigger conversation about mental health here and I feel like she was vulnerable enough to give us insight to hers.
— the visual sister.🎬 (@_behindherlense) May 26, 2023

At some point we also need to acknowledge our contribution by entertaining these silly blogs, i get that she's a public figure, she chose this life but her privacy has been violated in such a terrible way for her to end up sharing her blood results with us, uxolo Kay Yarms💔 https://t.co/ozxc73TmUm
— Vuyiswa (@vuyiswa612) May 26, 2023

Kay Yarms keeps proving every single time why she is a BRAND that all BRANDS want to work with. Stood up for herself and her relationship, did a GRWM and did a know your status campaign all in one. pic.twitter.com/5g7J34jnKy
— Mathuto Lethoba (@relethoba) May 26, 2023

Hands off Kay Yarms. She is not Flackos keeper. Ya'll are gonna break that girl while she's currently healing herself. It's so unfair to watch. More empathy; more compassion ❤️ ✨️
— Ownkx👑 (@ownk_x) May 26, 2023

I did say that this intense scrutiny is the real reason why Kay Yarms wants to leave YT. Lmfaooooo Mihlali gets bullied every other day. You guys will not rest until all the quality creators hate and leave their jobs. Disgusting
— Big Dusty (@dustytheestalli) May 26, 2023

Kay Yarms spoke up for herself and I love that for her
— Palesa🌸 (@PalesaMbaliee) May 26, 2023

The recent Kay Yarms video made me realise how much troll can take over someone’s mental health and in honestly , it’s all useless to preach “ be kind” in this society . So happy she stood up for herself , there’s power in that .❤️
— Kim (@Kimberly_Nkosii) May 26, 2023